pitch

pitch
1. сущ.
1) общ. степень, уровень

a high pitch of excitement — высокая степень волненияе

2) общ. группа, куча, груда (что-л., сложенное вместе или возвышающееся над другими объектами, предметами)
3) общ. вершина, кульминация, пик, зенит

the general hilarity was at its pitch — всеобщее веселье достигло апогея

4) марк., разг. побудительная [рекламная\] речь, рекламный призыв (энергичная речь, произносимая с целью убедить слушателей согласиться с мнением говорящего, принять идею, купить товар)

sales pitch — рекламное обращение

A sales pitch is a planned presentation of a product or service designed to initiate and close a sale of the same product or service.

See:
5) бирж. = pit 4),
2. гл.
1) общ. сооружать, устанавливать

to pitch a tent — разбить палатку

2) эк., разг. толкать, проталкивать, сбывать (активно рекламировать или продавать что-л.)

to pitch a product — толкать [проталкивать\] какой-л. продукт

Some folks in the industry put them down and, admittedly, some of the speakers are there largely to pitch their products, not always subtly.

to pitch consumer goods to the widest possible audience — сбывать потребительские товары наиболее широкой аудитории

But commercial television, like radio, developed as an advertising-sponsored entertainment medium designed to pitch consumer goods to the widest possible audience.

See:

Англо-русский экономический словарь.

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Смотреть что такое "pitch" в других словарях:

  • Pitch — Pitch, n. 1. A throw; a toss; a cast, as of something from the hand; as, a good pitch in quoits. [1913 Webster] {Pitch and toss}, a game played by tossing up a coin, and calling Heads or tails; hence: {To play pitch and toss with (anything)}, to… …   The Collaborative International Dictionary of English

  • Pitch — may refer to:In music: * Pitch (music), the property of a sound or musical tone measured by its perceived frequency ** Range (music), the distance from the lowest to the highest pitch a musical instrument can play ** Vocal range, the distance… …   Wikipedia

  • pitch — pitch1 [pich] n. [ME pich < OE pic < L pix (gen. picis) < IE base * pi , to be fat > FAT] 1. a black, sticky substance formed in the distillation of coal tar, wood tar, petroleum, etc. and used for waterproofing, roofing, pavements,… …   English World dictionary

  • Pitch — Pitch, n. [OE. pich, AS. pic, L. pix; akin to Gr. ?.] 1. A thick, black, lustrous, and sticky substance obtained by boiling down tar. It is used in calking the seams of ships; also in coating rope, canvas, wood, ironwork, etc., to preserve them.… …   The Collaborative International Dictionary of English

  • Pitch — Pitch, v. t. [OE. picchen; akin to E. pick, pike.] 1. To throw, generally with a definite aim or purpose; to cast; to hurl; to toss; as, to pitch quoits; to pitch hay; to pitch a ball. [1913 Webster] 2. To thrust or plant in the ground, as stakes …   The Collaborative International Dictionary of English

  • pitch up — (informal) To arrive • • • Main Entry: ↑pitch * * * ˌpitch ˈup [intransitive] [present tense I/you/we/they pitch up he/she/it …   Useful english dictionary

  • pitch|y — «PIHCH ee», adjective, pitch|i|er, pitch|i|est. 1. full of pitch; bituminous or resinous. 2. coated, smeared, or sticky with pitch. 3. of the nature or consistency of pitch; …   Useful english dictionary

  • pitch — pitch; pitch·blende; pitch·ered; pitch·er·ful; pitch·i·ness; pitch·er; pitch·fork; pitch·man; …   English syllables

  • pitch — Ⅰ. pitch [1] ► NOUN 1) the degree of highness or lowness in a sound or tone, as governed by the rate of vibrations producing it. 2) the steepness of a roof. 3) a particular level of intensity. 4) Brit. an area of ground marked out or used for… …   English terms dictionary

  • Pitch — (englisch: to pitch = werfen, neigen, stimmen; pitch = Tonhöhe, Neigungswinkel) bezeichnet: beim Sport: im Baseball einen Wurf, siehe Pitcher im Cricket einen Teil des Spielfelds, siehe Pitch (Cricket) im Golf einen Schlag, siehe Golfschlag… …   Deutsch Wikipedia

  • Pitch — Pitch, v. i. 1. To fix or place a tent or temporary habitation; to encamp. Laban with his brethren pitched in the Mount of Gilead. Gen. xxxi. 25. [1913 Webster] 2. To light; to settle; to come to rest from flight. [1913 Webster] The tree whereon… …   The Collaborative International Dictionary of English


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